Worldwide iPhone WiFi Ad Requests Grow 52%

January 5, 2009 at 14:33 Leave a comment

Worldwide iPhone WiFi ad requests grew 52% month-over-month to 359 million in November, giving the iPhone 6.3% share of global total requests and 9.9% share of requests in the US, where it is now the #1 device, according to research from AdMob. According to AdMob’s November 2008 Mobile Metrics Report, Apple’s iPhone has the most significant WiFi usage, with 42% of worldwide ad requests and 19% of US requests coming in over WiFi instead of a mobile operator network.

iPhone statistics are notably higher than most other WiFi capable phones, which average between 10% and 20%, AdMob said. iPhone WiFi use is also higher on iPhone-specific sites and applications than on normal mobile web sites.

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Entry filed under: Apple, iPhone, Mobile, Telecom, Wireless. Tags: , , , , .

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