Posts tagged ‘Mobile’
MasterCard is going to launch its P2P mobile remittance platform for issuers in the US later this month. MasterCard has partnered with The Bancorp Bank for this launch and worked with US mobile payments services provider Obopay to add a mobile channel to its money transfer platform MoneySend. In a first phase, consumers will be able to use MoneySend with a MasterCard prepaid card issued by The Bancorp Bank and link it to their mobile phone number to send or receive money. Banks who will use the platform will enable customers who register for MoneySend to use it with their everyday accounts, including MasterCard debit, credit, prepaid or checking, as determined by their issuer. The platform enables users to send and receive funds via SMS message, mobile web browser or a downloadable MoneySend application. Upon the initiation of the transfer, the sender approves the request by entering the MoneySend mobile PIN which is only known by the accountholder. Subsequently, the recipient receives a text message confirmation of the transfer (for pre-registered users) or that the transfer is pending (for yet to be registered users). The funds can then be accessed by the recipient through an account designated during the registration process. Initially, this will be a prepaid account with The Bancorp Bank. These funds are then available for access through the mobile phone. If the consumer has a MasterCard card associated with the account the funds can also be accessed at traditional points of interaction, including ATMs, over-the-counter at a bank branch, or at the point-of-sale.
Motorola has announced that it has signed a one-year frame agreement with China Mobile Communications Corporation (CMCC) to provide wireless equipment and services. The frame agreement’s projected shipment and services value is estimated to be USD310 million. Under the deal Motorola will supply GSM/GPRS/EDGE infrastructure and related services in various markets already served by its radio infrastructure equipment. The kit will be used by China Mobile to provide voice and data capacity and will ensure interoperability between the cellco’s GSM and TD-SCDMA networks. ‘Motorola has worked with China Mobile for more than 20 years,’ said Dr. Mohammad Akhtar, vice president and general manager of Home and Networks Mobility, Motorola China. ‘As a long-term strategic partner of China Mobile, Motorola is proud to continue being a part of its growth. Motorola has always been an innovator and pioneer in the mobile telecoms industry. With the comprehensive end-to-end portfolio that covers 2G, 3G and LTE, Motorola stands ready to support China Mobile in building a state-of-the-art network that maximises investments and delivers the most appealing communications experiences to its end users at home and on-the-go.’
Expenditure on mobile advertising in the UK exceeded market expectation in 2008 and grew 99.2 percent year-on-year to reach a total of GBP 28.6 million, according to a study by the Internet Advertising Bureau and PricewaterhouseCoopers. Investment in mobile advertising grew at a faster rate than predicted as more UK brands invested in the medium due to its exceptional targeting, immediacy and return on investment. Mobile display advertising, which includes banners, text links, tenancies pre/post roll and in-game, accounted for GBP 14.2 million in 2008, 49.8 percent of all mobile advertising spend. Paid-for search advertising on mobile internet was estimated to account for GBP 14.4 million, 50.2 percent of all mobile advertising spend. In 2008, online advertising rose to GBP 3.35 billion, accounting for 19.2 percent of all advertising spend. A bigger audience is a key driver for the growth, where mobile internet usage increased in 2008 from 8.6 million in December 2007 to over 11 million in December 2008, and people on unlimited data plans has grown by a massive 109 percent in 2008. Other key drivers include advertising on mobile phones, social networking driving growth of mobile internet usage, better and smarter handsets, growth in mobile departments and mobile advertising knowledge in the market. This survey represents solely mobile media spend, and therefore do not include mobile marketing expenditure such as SMS or MMS production and delivery costs.
AT&T announced that the 1.5 million subscribers it will acquire from Verizon Wireless will be shifted from Verizon’s CDMA network to AT&T’s GSM network within 12 months of the deal’s completion. The assets were previously owned and managed by Alltel, which was acquired by Verizon Wireless earlier this year for $28.1 billion. AT&T, which will pay $2.35 billion for the assets, said it will spend another $400 million on the switchover. The AT&T-Verizon deal is expected to close in the fourth quarter of 2009, AT&T said. Subscribers in the mostly rural regions will be able to receive mobile broadband on AT&T smartphones, including iPhones and BlackBerry Bolds, after the transition is completed, the company indicated in an announcement late Friday. In a smaller deal in the wireless-infrastructure musical chairs exercises between the two largest U.S. wireless carriers, AT&T said it will sell some wireless assets of Centennial Communications to Verizon Wireless.
Telenor Denmark acquired mobile service provider BiBoB for DKK 93 million. The acquisition strengthens Telenor’s position via its subsdiary Sonofon on the Danish mobile market, adding 69,000 customers. The acquisition will not affect BiBoBs customers or employees, and BiBoB will remain a separate brand focussing on low-cost mobile services. The acqusition does not need approval from the Danish competition authority and has been completed. Sonofon had 1.833 million mobile customers on 31 March of this year.
Leap Wireless reported a hefty increase in its net new subscribers for the first quarter.However, it still came in behind competing wireless operator MetroPCS. Both companies have benefited from the current economic slowdown as mobile customers defect to their flat-rate, no-contract wireless services instead of sticking with landlines or high-end plans. MetroPCS appears to be doing a bit better than Leap after posting a net profit and higher customer additions in its latest quarter, although its churn rate and ARPU (average revenue per user) come in behind Leap’s. Leap added 493,000 new subscribers while MetroPCS plowed its way ahead with an additional 684,000 customers in the same period, and it expanded into highly-populated markets in New York and Boston and covered an additional 15 million people.Leap launched service in Chicago and Philadelphia toward the end of the first quarter, covering an additional 17 million people and adding 193,300 customers in those new markets.
A requirement for pre-paid mobile phone users in Mexico to register their details with network operators has become law this week, coming into effect from April. Last September the Senate passed a bill saying that service providers have one year to register their existing customer base and collect proof of identity for all new sales. The move, largely an anti-crime measure, has been implemented in many other countries, often resulting in as much as a 10% fall in the overall subscriber base.